Multivitamin And Mineral Powder®
Other CombinationsBrand: The Vitamin Shoppe
Net Contents
17.28 oz.
Serving Size
16.3 Gram(s)
Servings Per Container
30
Supplement Form
Powder
Bar Code (UPC/SKU)
7 66536 02312 7
Product Version
Item No. VS-2312 1592302 AR 37
Label Analysis
Objective insights generated automatically from the official DSLD label — a quick, factual read of how this product is formulated and disclosed.
38 distinct active ingredients are disclosed in Supplement Facts.
Label includes a proprietary blend, so some individual amounts are not itemized.
28 ingredients report a %DV; 15 meet or exceed 100% DV.
Label states: Vegetarian, Gluten-Free.
This analysis is generated algorithmically from label data for educational reference only. It is not a product endorsement, ranking, or medical advice.
Allergen Guide
Contains
- Milk
- Soy
Free From
- Gluten
Allergen flags are parsed automatically from the official label's claims and statements. Always verify against the physical product label before use, especially if you have a severe allergy.
Supplement Facts
Serving Size: 16.3 Gram(s) · 1 per day
| Ingredient | Amount Per Serving | % Daily Value |
|---|---|---|
| Calories | 40 Calorie(s) | — |
| Calories from Fat | 5 Calorie(s) | — |
| Total Fat | 0.5 Gram(s) | 1% |
| Cholesterol | 3 mg | 1% |
| Total Carbohydrates | < 1 Gram(s) | 1% |
| Protein | 8 Gram(s) | — |
| Vitamin A(Beta-Carotene, Vitamin A Palmitate) | 15000 IU | 300% |
| Vitamin C(Ascorbic Acid) | 1000 mg | 1667% |
| Vitamin D(Ergocalciferol) | 500 IU | 125% |
| Vitamin E(D-Alpha-Tocopheryl Acetate) | 400 IU | 1333% |
| Vitamin K(Phylloquinone) | 5 mcg | 6% |
| Thiamine(Thiamine Hydrochloride, Vitamin B1) | 25 mg | 1667% |
| Riboflavin(Vitamin B2) | 25 mg | 1471% |
| Niacin(Niacinamide) | 100 mg | 500% |
| Vitamin B6(Pyridoxine Hydrochloride) | 25 mg | 1250% |
| Folic Acid | 400 mcg | 100% |
| Vitamin B12(Cyanocobalamin) | 25 mcg | 417% |
| Biotin(D-Biotin) | 25 mcg | 8% |
| Pantothenic Acid(D-Calcium Pantothenate) | 100 mg | 1000% |
| Calcium(Calcium Carbonate, Calcium Caseinate, Dicalcium Phosphate) | 492 mg | 49% |
| Iron(Ferrous Sulfate) | 18 mg | 100% |
| Phosphorus(Dicalcium Phosphate) | 178 mg | 18% |
| Iodine(Potassium Iodide) | 180 mcg | 120% |
| Magnesium(Magnesium Carbonate) | 200 mg | 50% |
| Zinc(Zinc Oxide) | 15 mg | 100% |
| Selenium(Selenium Proteinate) | 50 mcg | 71% |
| Copper(Copper Amino Acid Chelate) | 0.2 mg | 10% |
| Manganese(Manganese Carbonate) | 4 mg | 200% |
| Chromium(Chromium Amino Acid Chelate) | 50 mcg | 42% |
| Molybdenum(Molybdenum Amino Acid Chelate) | 50 mcg | 67% |
| Potassium(Potassium Alginate, Potassium Citrate) | 95 mg | 3% |
| Rice Bran | 1000 mg | — |
| Lemon Bioflavonoids | 400 mg | — |
| Lecithin(Soy Lecithin) | 350 mg | — |
| Choline(Choline Bitartrate, Lecithin) | 100 mg | — |
| Inositol | 100 mg | — |
| Hesperidin Complex | 25 mg | — |
| PABA | 25 mg | — |
| Rutin | 25 mg | — |
Percent Daily Value is based on a 2,000 calorie diet.
Other Ingredients
Target Groups
Label Claims
Directions & Suggested Use
Suggested/Recommended/Usage/Directions
Directions: As a dietary supplement, shake or mix one (1) heaping tablespoon or four (4) level teaspoons with your favorite juice.
Warnings & Precautions
Precautions re: Children
Keep out of reach of children.
Precautions re: All Other
Tamper evident Do not use if outer seal is broken or missing.
Precautions re: Pregnant or Nursing or Prescription Medications
Warning: Consult your healthcare provider prior to use if you are pregnant, nursing, taking any medication or have any medical conditions.
Precautions re: Children
Warning: Accidental overdose of iron-containing products is a leading cause of fatal poisoning in children under 6. Keep this product out of reach of children. In case of accidental overdose, call a doctor or poison control center immediately.
Precautions re: Allergies
Contains: Milk and soy.
Storage
Storage
Store in a cool, dry place.
Formulation
Formula re: Contains
Includes amino acids
Formulation re: Does NOT Contain
Gluten free Nut free
Formula re: Contains
Contains: Milk and soy.
Formulation re: Does NOT Contain
Does Not Contain: Wheat, gluten, fish, animal derivatives, preservatives, artificial colors or flavors.
FDA Statements
FDA Statement of Identity
Dietary Supplement
Other Label Statements
General Statements: All Other Content
Visit www.vitaminshoppe.com or call 1-800-223-1216 for more information and to reorder.
General: Product/Version Code
Item No. VS-2312 1592302 AR 37
General Statements: All Other Content
Multivitamin
General Statements: All Other Content
Learn more at vsquality.net
General Statements: All Other Content
Typical amino acid profile per 16.3 g of powder L-Alanine 240 mg L-Arginine 311 mg L-Aspartic Acid 520 mg L-Cysteine 35 mg L-Glutamic Acid 1750 mg L-Glycine 152 mg L-Histidine 260 mg L-Isoleucine 410 mg L-Leucine 700 mg L-Lysine 624 mg L-Methionine 260 mg L-Phenylalanine 418 mg L-Proline 80 mg L-Serine 474 mg L-Threonine 351 mg L-Tryptophan 50 mg L-Tyrosine 450 mg L-Valine 465 mg
Manufacturer & Distributor
Distributor
Vitamin Shoppe, Inc.
Secaucus, NJ, 07094
1-800-223-1216
Market Reference
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Denkelia Nutrition$82.95Clinicians MultiVitamin & Mineral Boost Powder
Netpharmacy5.0(12)$17.65LowestThe Vitamin Shoppe C Powder
iHerb4.8(38)$26.99Women's Multivitamin Powder for Energy & Mood
Blue Sky Vitamin$47.99Complete Multi Vitamin & Mineral Powder Berry - 30 Servings - Single Pack
Elite Nutrients$9109.14The Vitamin Shoppe
WeSaveinc$25.00
Where to Buy Locally
Enter your city or ZIP code to find supplement & health stores in your area that may carry this product.
Showing representative supplement & health retailers — search above for stores in your area.
The Vitamin Shoppe
4.4 (188)Vitamin & supplements store
370 NJ-3, Clifton, NJ 07014
GNC
4.4 (200)Vitamin & supplements store
1057 Bloomfield Ave Store 11, Clifton, NJ 07012
LifeLab Supplements
4.3 (52)Vitamin & supplements store
Unit D, Vision Park, Bell Wy, Burnley BB12 0BS, United Kingdom
A-1 Nutrition Store
4.8 (101)Vitamin & supplements store
210 Main Ave, Passaic, NJ 07055
NutraSol Natural Center
4.9 (185)Vitamin & supplements store
1139a Main Ave, Clifton, NJ 07011
Evolve Supplements & Nutrition
5.0 (16)Vitamin & supplements store
183 Park Ave, East Rutherford, NJ 07073
The Vitamin Shoppe
4.5 (139)Vitamin & supplements store
130 NJ-17 Suite 14, East Rutherford, NJ 07073
GNC
4.7 (19)Vitamin & supplements store
375 Paterson Ave Unit B, Wallington, NJ 07057
Research & Studies
Multiple choice: How to pick a multivitamin
B Liebman - Nutrition Action Healthletter, 2000 - go.gale.com
… the vitamins next to the headache medicines. Whether you're shopping on foot or by mouse, sizing up the thousands of multivitamins/minerals … But all 18 of The Vitamin Shoppe's amino …
20004 citationsThe Vitamin Shoppe: Analyzing the Supply Chain
M Ake, K Kelly, L Fournier, J Kidder - The CASE Journal, 2011 - emerald.com
… Vitamin Shoppe's smallest store at 500 square feet was located in Manhattan and the largest store, … example that follows tracks a Vitamin Shoppe branded product through The Vitamin …
2011FACTORS THAT AFFECT CUSTOMER SATISFACTION IN ONLINE SHOPPING FOR MULTIVITAMIN SUPPLEMENT DURING PANDEMIC OF COVID-19 IN …
C Primaturia, MP Berlianto - Proceedings of the International …, 2022 - ojs.uph.edu
… Based on the results of the preliminary test above, Shopee and Tokopedia were chosen to be the objects of this research. Purchasing multivitamins and micronutrients based on …
2022Personalization and Privacy: Factors Influencing Users' Willingness to Accept Personalized Information in Multivitamin Purchases. A Case Study on Shopee.
AIM Marhadi, D Putrawangsa, H Kristiawan, WTS Ajie… - Sebatik, 2025 - jurnal.wicida.ac.id
… increase Shopee users' willingness to receive personalized communications based on personal information when purchasing multivitamins on Shopee… Risk will increase Shopee users' …
2025Nutrimax Shopee Malaysia
M Murray - vogue.online2ushop.com
… Vitamin D is also important to take a little extra of than what is typically found in … multiple vitamin and mineral formula. There is a growing body of science that shows low levels of vitamin …
… Of Determinant Factors On Consumer Satisfaction That Mediates Repurchase Intention In Online Shopping Of Multivitamin Supplements During The …
C Primaturia, MP Berlianto - Enrichment: Journal of Management, 2022
20226 citations
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Data sourced from the U.S. National Institutes of Health, Office of Dietary Supplements Dietary Supplement Label Database (DSLD) · Label entered 2017-02-24. DSLD Label ID: 70791. This information is provided for educational reference only and is not medical advice. Always follow the product label and consult a doctor or pharmacist before use.
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