Net Contents
12 lb
Serving Size
167–334 Gram(s)
Servings Per Container
16
Supplement Form
Powder
Bar Code (UPC/SKU)
Not specified
Product Version
07-052-380
Label Analysis
Objective insights generated automatically from the official DSLD label — a quick, factual read of how this product is formulated and disclosed.
36 distinct active ingredients are disclosed in Supplement Facts.
Every active ingredient discloses a specific amount per serving.
30 ingredients report a %DV; 21 meet or exceed 100% DV.
This analysis is generated algorithmically from label data for educational reference only. It is not a product endorsement, ranking, or medical advice.
Allergen Guide
Contains
- Milk
- Egg
- Wheat
- Soy
Allergen flags are parsed automatically from the official label's claims and statements. Always verify against the physical product label before use, especially if you have a severe allergy.
Supplement Facts
Serving Size: 167–334 Gram(s) · 1 per day
| Ingredient | Amount Per Serving | % Daily Value |
|---|---|---|
| Calories | 1630 {Calories} | — |
| Calories from Fat | 170 {Calories} | — |
| Total Fat | 19 g | 29% |
| Saturated Fat | 12 g | 60% |
| Cholesterol | 140 mg | 47% |
| Total Carbohydrates | 292 g | 97% |
| Sugar | 56 g | — |
| Protein | 74 g | 148% |
| Vitamin A | 6500 IU | 130% |
| Vitamin C | 66 mg | 110% |
| Vitamin D | 500 IU | 125% |
| Vitamin E | 30 IU | 100% |
| Thiamine | 5.1 mg | 340% |
| Riboflavin | 5.2 mg | 306% |
| Niacin | 50.6 mg | 253% |
| Vitamin B6 | 5.3 mg | 265% |
| Folic Acid | 436 mcg | 109% |
| Vitamin B12 | 12.7 mcg | 212% |
| Biotin | 300 mcg | 100% |
| Pantothenic Acid | 27 mg | 270% |
| Calcium | 1440 mg | 144% |
| Iron | 5.3 mg | 29% |
| Phosphorus | 1160 mg | 116% |
| Iodine | 150 mcg | 100% |
| Magnesium | 239 mg | 60% |
| Zinc | 18 mg | 120% |
| Selenium(L-Selenomethionine) | 70 mcg | 100% |
| Copper | 1 mg | 50% |
| Manganese | 2 mg | 100% |
| Chromium | 120 mcg | 100% |
| Molybdenum | 75 mcg | 100% |
| Sodium | 820 mg | 34% |
| Potassium | 2200 mg | 63% |
| Creatine Monohydrate | 1 g | — |
| L-Glutamine | 500 mg | — |
| Glutamine Peptides | 500 mg | — |
| Choline(Choline Bitartrate) | 250 mg | — |
| Inositol | 250 mg | — |
| PABA | 5 mg | — |
Percent Daily Values are based on a 2,000 calorie diet.
Other Ingredients
Target Groups
Label Claims
Directions & Suggested Use
Suggested/Recommended/Usage/Directions
DIRECTIONS: Add two heaping scoops of Serious Mass to a blender filled with 24 oz. of water. Blend for 45-60 seconds. Then add a few ice cubes and, if desired, other calorie-contributing ingredients (see “Supercharge Your Serious Mass” below) and blend for an additional 30-45 seconds. TIPS: Mixing two scoops of Serious Mass with 24 fl. oz. of nonfat or low fat milk instead of water will give you a thicker, creamier, higher-calorie shake. New users may find it beneficial to begin with ½ of a serving daily for the first week and then gradually increase to 1 or more full servings several times a day.
Suggested/Recommended/Usage/Directions
BETWEEN MEALS: Drink ½ -1 serving of Serious Mass between meals to maintain positive nitrogen balance and support a high-calorie diet.
Suggested/Recommended/Usage/Directions
POST-WORKOUT: Begin drinking ½ -1 serving of Serious Mass 30-45 minutes following exercise to support maximum recovery.
Suggested/Recommended/Usage/Directions
BEFORE BED: Drink ½ -1 serving of Serious Mass about 45-60 minutes before bed to provide nutrients to recovering muscle throughout the night.
Suggested/Recommended/Usage/Directions
Supercharge your Serious Mass by adding one or more of these foods to your shake. Serving Size Calories 1/2 cup Granola 250 1/4 cup Chocolate Chip 198 1 tbsp. Peanut Butter 190 1 oz. Almonds 167 1 oz. Peanuts 164 1/2 cup Ice Cream 160 1 cup Whole Milk 150 1/2 cup Coconut 139 1 tbsp. Flaxseed Oil 115 1/2 cup Oat Bran 108 1 small Banana 105 1 tbsp. Honey 64 1 tbsp. Molasses 43
Warnings & Precautions
Precautions re: Children
CAUTION: KEEP OUT OF REACH OF CHILDREN.
Precautions re: Pregnant or Nursing or Prescription Medications
DO NOT TAKE THIS PRODUCT IF YOU ARE PREGNANT OR NURSING A BABY.
Precautions re: Allergies
ALLERGEN INFORMATION: CONTAINS MILK, EGG, WHEAT (GLUTAMINE PEPTIDES) AND SOY (LECITHIN) INGREDIENTS.
Storage
Storage
STORE IN A COOL, DRY PLACE.
Formulation
Formula re: Contains
1250 CALORIES 50G PROTEIN 250G+ CARBS 25 VITAMINS & MINERALS
Formulation re: Does NOT Contain
NO SUGAR ADDED*
Formula re: Contains
We’ve consolidated over 1,250 calories, 50 grams of protein, 250-plus grams of carbohydrates, and 25 vitamins & minerals with added glutamine and creatine into every serving.
Formula re: Contains
BEYOND THE BASICS › 1,250 calories per serving in water; 1,630-plus calories when made with low fat milk. › 50 grams of protein from a combination of faster and slower digesting sources including Whey, Casein, and Egg. › 250-plus grams of carbohydrates to support fueling of intense workouts and aid in the replenishment of glycogen stores - with NO ADDED SUGAR. › Enhanced with Creatine, L-Glutamine & Glutamine Peptides, Choline, Inositol, PABA, and MCTs. › 25 Vitamins & Essential Minerals with an emphasis on B-Vitamins and Antioxidants.
FDA Statements
FDA Statement of Identity
WEIGHT GAIN SUPPLEMENT
Other Label Statements
General Statements: All Other Content
Vanilla
General Statements: All Other Content
07-052-382
General Statements: All Other Content
Serious Mass is a substantial weight-gain supplement that can be used to feed serious calorie needs in a variety of different ways.
General Statements: All Other Content
NOTE: For best results use Serious Mass combined with intense weight training (3-5 times per week) and a sensible whole foods diet. Also, keep in mind that sufficient recovery between workouts impacts your ability to gain lean mass. Allowing at least 48 hours between workouts involving the same body parts is recommended.
General Statements: All Other Content
CHECK WITH A QUALIFIED HEALTHCARE PROFESSIONAL BEFORE USING THIS PRODUCT IF YOU ARE UNDER 18 YEARS OF AGE OR IF YOU HAVE ANY KNOWN OR SUSPECTED MEDICAL CONDITION(S) INCLUDING DIABETES OR HYPOGLYCEMIA, AND/OR IF YOU ARE TAKING ANY PRESCRIPTION OR OTC MEDICATION(S).
General Statements: All Other Content
CONTENTS SOLD BY WEIGHT, NOT VOLUME. SOME SETTLING MAY OCCUR.
General Statements: All Other Content
SERVING SCOOP INCLUDED, BUT MAY SETTLE TO THE BOTTOM DURING SHIPPING
General Statements: All Other Content
(3 arrows)
General Statements: All Other Content
*NOT A SUGAR-FREE PRODUCT. SEE BACK PANEL FOR COMPLETE NUTRITIONAL INFORMATION.
Seals/Symbols
ON(TM)
General Statements: All Other Content
THE BIGGER PICTURE OF WEIGHT-GAIN Serious weight gain requires serious calories. However, those who need the extra calories most, often have the toughest time consuming enough of them. For many aspiring to be bigger, highly-active metabolisms, weaker appetites, and on-the-run lifestyles make consuming sufficient calories through whole foods alone a real challenge. With Serious Mass, you’ve got nothing to lose and lots to gain.
General Statements: All Other Content
It’s time to stop thinking small; get serious – Serious Mass.
General Statements: All Other Content
THE BIGGER PICTURE WWW.OPTIMUMNUTRITION.COM
General: Product/Version Code
07-052-380
Brand IP Statement(s) re: (c), (TM), (SM)
(C)2007 OPTIMUM NUTRITION, INC
Manufacturer & Distributor
Manufacturer
ON (Consumer Affairs)
Sunrise, FL, 33325
(630) 236-0097
Market Reference
Gold Standard 100% Whey Optimum Nutrition
Optimum Nutrition - US4.7(118000)$74.49Optimum Nutrition Gold Standard 100% Whey Protein Powder Vanilla Ice Cream
Walmart$155.94Gold Standard 100% Isolate Optimum Nutrition
Optimum Nutrition - US4.7(4700)$103.49Optimum Nutrition Serious Mass
Optimum Nutrition - US4.7(29000)$114.99Optimum Nutrition Gold Standard 100% Whey Protein Powder
Walmart4.6(7)$3.00LowestOptimum Nutrition 100% Gold Standard Plant Protein
Optimum Nutrition - US4.4(1400)$28.49Optimum Nutrition Gold Standard Protein Shake
Walmart4.4(685)$9.75Optimum Nutrition Amino Energy + Electrolytes
Optimum Nutrition - US4.6(2100)$28.49
Where to Buy Locally
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The B12 Store Pensacola
5.0 (667)Vitamin & supplements store
5100 N 9th Ave Ste E531A, Pensacola, FL 32504
The Vitamin Shoppe
4.5 (216)Vitamin & supplements store
5090 N 9th Ave Ste A, Pensacola, FL 32504
Alpha Nutrition Shop
5.0 (4)Vitamin & supplements store
490 E Heinberg St, Pensacola, FL 32502
GNC
4.0 (61)Vitamin & supplements store
40 S Blue Angel Pkwy, Pensacola, FL 32506
Flyby Nutrition LLC
4.6 (69)Nutritionist
1308 W 9 Mile Rd Ste 6, Pensacola, FL 32534
Dcoopervitamins.com
5.0 (1)Vitamin & supplements store
1333 College Pkwy PMB 1112, Gulf Breeze, FL 32563
GNC
4.1 (31)Vitamin & supplements store
8940 Pensacola Blvd, Pensacola, FL 32534
GNC
3.8 (31)Vitamin & supplements store
4789 US-90 A2, Pace, FL 32571
Research & Studies
Vanilla-its science of cultivation, curing, chemistry, and nutraceutical properties
K Anuradha, BN Shyamala… - … food science and nutrition, 2013 - Taylor & Francis
… being an important food flavoring agent, the demand for vanilla extracted from vanilla beans … benefit of vanilla extracts as antioxidants for food preservation and in health supplements as …
2013133 citationsThe effect of consumption volume on profile and liking of oral nutritional supplements of varied sweetness: Sequential profiling and boredom tests
L Methven, K Rahelu, N Economou, L Kinneavy… - Food Quality and …, 2010 - Elsevier
… to the commercial vanilla ONS products (0.003 mg lactisole/100 mL Ensure Vanilla Plus). In … The healthy older volunteer panel comprised 32 healthy, older, free-living volunteers (20 …
2010130 citationsVanilla: potential health benefits
KW Singletary - Nutrition Today, 2020 - journals.lww.com
… to exposing any health benefits by examining vanilla's possible biological … vanilla, providing direction for systematic research building the evidence base for potential human health …
202063 citationsDevelopment, production, and quality control of nutritional supplements for a national supplementation programme in Mexico
JL Rosado, J Rivera, G Lopez… - Food and Nutrition …, 2000 - journals.sagepub.com
… study was to develop supplements for nutritional support of … Programme of Education, Health, and Nutrition (PROGRESA) … The supplements for children came in chocolate, vanilla, and …
200041 citationsWhey protein supplement adulteration with rice flour quantification: A simple method using ATR-FT-MIR and iPLS
SCGN Braga, FL Braga, AF Boschetti… - Scientia …, 2021 - revistas.unitru.edu.pe
… these food supplements for many purposes including healthy … commercial vanilla flavor whey protein supplement samples. … % whey protein isolate (Optimum Nutrition). The whey was …
20214 citations… Of Nutritive Value, Cost, Viscosity, And Acceptability Among Three Developed Oral Nutritional Supplements And A Standard Commercially-Prepared Supplement
CR Huxel - 2011 - thekeep.eiu.edu
… nutrition to older adults, is vital. The purpose of this study was to develop and evaluate three oral nutritional supplements in chocolate, strawberry, and vanilla … of this study benefit health …
2011
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Data sourced from the U.S. National Institutes of Health, Office of Dietary Supplements Dietary Supplement Label Database (DSLD) · Label entered 2013-05-24. DSLD Label ID: 17861. This information is provided for educational reference only and is not medical advice. Always follow the product label and consult a doctor or pharmacist before use.
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